
HEYLINA
March 2025 - Present
HeyLina is a startup that utilizes AI to support dating decision making. By combining psychology, smart data, and thoughtful design, they’re creating a tool that goes beyond matchmaking - helping users grow, reflect, and build better connections. Behind HeyLina is a female-led, international team with backgrounds in tech, design, analytics, and growth - but just as importantly, they bring lived experience and emotional insight. They employed Chanel as the Design Lead to help build their beta desktop and mobile chat, select marketing materials, and, ultimately, the app.
Since this is an ongoing project, some work may not be showcased on the actual website.